The fashion industry is diverse, competitive and essential to the growth and the development of the global economy. Because of that, it requires fashion management and marketing graduates who can adapt to changing demands and opportunities in an innovative and productive manner.
Throughout the course, students will be presented with up-to-date business and technological expertise, transferable skills and excellent job opportunities.
This degree focuses on improving the business acumen and strategic planning capacity while encouraging innovative thinking in a commercial sense.
Fashion buying, merchandising, forecasting, sales strategies, public relations and marketing, branding and foreign business are among the skills students will learn.
At the same time, students will also develop communication skills through report writing, presentations and pitches, entering the fashion world from a creative business perspective.
Course Length: 3 years / 4 years including Foundation year;
Start dates: January / April / August / September;