Courses-Master-Marketing

International Marketing

MSc

(1)

Course overview

Our International Marketing postgraduate degree is intended for marketing professionals and entrepreneurs who wish to improve their skills and expertise. It was designed for today's marketer, with modules that match the requirements of modern marketing professionals, notably digital marketing, global customer knowledge and brand psychology. The strategic marketing and venture creation module will teach you how to introduce a new product or service onto the market. Combining traditional and digital marketing, this course will provide you with the knowledge and expertise required for a successful career locally or internationally. You will gain a sound understanding of specific aspects of marketing, leading to a wide range of career options. Marketing involves almost every aspect of an organisation, from advertising, sales, market research and new product development to the creation, promotion and protection of a company brand. Through understanding customers and their needs and desires a company can make itself, its goods or its services irresistible to consumers. This specialised course addresses contemporary global marketing concerns and seeks to offer you with the skills you'll need to stay on the cutting edge of this subject throughout your career. Your studies will broaden your understanding of the complicated, dynamic, and occasionally hostile international business world. The major goal of this program is to provide future marketing managers with the information and understanding they need to formulate and implement international marketing decisions.
Why to study this course?
Full support by Atlantic London from start until graduation.
83% of students were satisfied overall with their course.
88% of students agreed staff were good at explaining things.
83% in work or doing further study 15 months after the course.
What our students say..."I chose to study with Atlantic because the staff members were really supportive and nice. The course also fitted around my job. With their help, I've finally learned to cope and understand my learning pattern, what I'm looking for in a course and what my future aspirations are."Lidia Pavlov International Marketing student

About institution

Providing everything from undergraduate degrees and college courses to master’s degrees and research opportunities, Anglia Ruskin University is one of the top 20% of universities in the country and was named University of the Year in 2023. With 4 campuses and strong links to industries, it’s a place where you can really grow academically and professionally.

Modules

Year 1

Assessments

You’ll be able to test your skills and knowledge informally before you do assessments that count towards your final mark. You can get feedback on all practice and formal assessments so you can improve in the future. The modules chosen will determine the assessment techniques. This course's principal assessment techniques are:
  • Written examinations
  • Coursework
  • Individual or group projects
  • Presentations
  • Case studies 
  • Multiple-choice tests

Entry requirements

Fees & funding

Course fee per year: £8,500 The Tuition Fee of the course may vary depending on the institution you wish to study at, as well as your status in the UK. The course is available for UK/EU & International Students and eligible for Student Loans Company (SLC) funding to help cover the cost of your tuition fees and other expenses. If you are an UK/EU citizen or living in the UK on an Indefinite stay, apart from the tuition fees, you could also receive support from the government via Student Loans Company to cover some living costs while studying. The maintenance loan depends on each individual's circumstances.
Fees breakdown:
Tuition fee loans cover the full cost of your course and are paid directly to the course provider.
Student Finance has to be paid back, however, you only make Student Loan repayments once you've left your course AND are earning enough. Repayments vary with your salary, and stop altogether if your income drops too low.
Maintenance Loan pays for day-to-day living expenses like rent, bills, food and books. Unlike the fees loan, it's paid directly to your student bank account once a term and you can spend it on anything you like.
Students can also apply for other types of special support grants, such as childcare grants or Disabled Students' Allowance if eligible.
Moreover, almost all universities offer a selection of student bursaries. These are cash gifts you usually don't have to repay.
Please submit an enquiry to find out more or use our calculator to estimate how much Maintenance Loan you can get and how much you will have to repay per month once you finish your course.
Enter your household income, the university's location and current situation.

Study & Career progression

There is no better way to broaden your marketing knowledge and expertise than by taking a course focused on modern marketing practices. Our MSc International Marketing was created in collaboration with experienced industry professionals to meet the needs of global marketing organisations.

Following graduation, you may wish to consider the following positions: 

  • Advertising account executive
  • Advertising art director
  • Digital marketer
  • Market researcher
  • Marketing executive
  • Media buyer
  • PPC specialist
  • Public relations officer
  • Sales promotion account executive
  • SEO specialist
  • Social media manager
  • Business adviser
  • Business development manager
  • Digital copywriter
  • Event manager
  • Product manager
  • Publishing rights manager
  • Retail merchandiser.

You could also continue your studies, heading to university for a Phd to further your education or apply for a DET. See our DET course.

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