Digital Marketing
BSc Hons
Available campuses
- Blended
-
Intake period: February, May, September, November
-
Attendance: Day
-
Program type: Full time
-
Duration: 3 years
-
Tuition fee: £ 9.535/year
Modules
Year 1
- Understanding Digital Marketing
- Content Production
- Audience Fundamentals
- Managing Social Media
- Building Digital Platforms
- Resource Management
Year 2
- Digital Advertising
- Search Engine Optimisation and Copywriting
- User Experience Design
- Digital Marketing Campaigns
- Research for Digital Marketing
- Digital Internship
Year 3
- Digital Marketing Analytics
- Global Brand Management
- Digital Marketing Strategy
- Strategic Customer Experience Design
- Digital PR
- Digital Marketing Showcase
Entry Requirements
✅ Minimum Age: 18 years old
✅ Academic Qualifications:
Applicants must provide proof of their highest academic qualification, which can include:
- Level 3 Qualifications (e.g., A Levels, Level 3 NVQ, diplomas, certificates, or Access to Higher Education Diploma)
- International Baccalaureate
- High School Level Qualifications
- Level 2 Qualifications or equivalent (e.g., GCSEs, Level 2 NVQ, diplomas, certificates)
✅ English Proficiency and Admission Process
If English is not your first language, you must complete an English language test that assesses speaking, listening, reading, and writing skills. We also accept a range of other English language qualifications.
Applicants will also need to attend an interview with a member of the admissions team.
Campus map location
- London School of Business & Finance, Buchanan House, 24-30 Holborn, London
- Blended
-
Intake period: February, May, September, November
-
Attendance: Day
-
Program type: Full time
-
Duration: 3 years
-
Tuition fee: £ 9.535/year
Modules
Year 1
- Understanding Digital Marketing
- Content Production
- Audience Fundamentals
- Managing Social Media
- Building Digital Platforms
- Resource Management
Year 2
- Digital Advertising
- Search Engine Optimisation and Copywriting
- User Experience Design
- Digital Marketing Campaigns
- Research for Digital Marketing
- Digital Internship
Year 3
- Digital Marketing Analytics
- Global Brand Management
- Digital Marketing Strategy
- Strategic Customer Experience Design
- Digital PR
- Digital Marketing Showcase
Entry Requirements
✅ Minimum Age: 18 years old
✅ Academic Qualifications:
Applicants must provide proof of their highest academic qualification, which can include:
- Level 3 Qualifications (e.g., A Levels, Level 3 NVQ, diplomas, certificates, or Access to Higher Education Diploma)
- International Baccalaureate
- High School Level Qualifications
- Level 2 Qualifications or equivalent (e.g., GCSEs, Level 2 NVQ, diplomas, certificates)
✅ English Proficiency and Admission Process
If English is not your first language, you must complete an English language test that assesses speaking, listening, reading, and writing skills. We also accept a range of other English language qualifications.
Applicants will also need to attend an interview with a member of the admissions team.
Campus map location
- 39 Summer Row, Birmingham, West Midlands, B3 1JJ
- Blended
-
Intake period: February, May, September, November
-
Attendance: Day
-
Program type: Full time
-
Duration: 3 years
-
Tuition fee: £ 9.535/year
Modules
Year 1
- Understanding Digital Marketing
- Content Production
- Audience Fundamentals
- Managing Social Media
- Building Digital Platforms
- Resource Management
Year 2
- Digital Advertising
- Search Engine Optimisation and Copywriting
- User Experience Design
- Digital Marketing Campaigns
- Research for Digital Marketing
- Digital Internship
Year 3
- Digital Marketing Analytics
- Global Brand Management
- Digital Marketing Strategy
- Strategic Customer Experience Design
- Digital PR
- Digital Marketing Showcase
Entry Requirements
✅ Minimum Age: 18 years old
✅ Academic Qualifications:
Applicants must provide proof of their highest academic qualification, which can include:
- Level 3 Qualifications (e.g., A Levels, Level 3 NVQ, diplomas, certificates, or Access to Higher Education Diploma)
- International Baccalaureate
- High School Level Qualifications
- Level 2 Qualifications or equivalent (e.g., GCSEs, Level 2 NVQ, diplomas, certificates)
✅ English Proficiency and Admission Process
If English is not your first language, you must complete an English language test that assesses speaking, listening, reading, and writing skills. We also accept a range of other English language qualifications.
Applicants will also need to attend an interview with a member of the admissions team.
Campus map location
- 2 Hardman Street, Manchester, M3 3HF
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
-
Intake period:
-
Attendance:
-
Program type: Full time
-
Duration:
-
Tuition fee: £ /year
Modules
Entry Requirements
Campus map location
Course overview
This program balances digital marketing theory with practical strategies, preparing students for careers in a rapidly evolving field. Through projects, case studies, and simulations, students in the BSc Digital Marketing program gain expertise that is both versatile and relevant for the industry. Additionally, this course is intended for those who are relatively new to higher education, as the foundation year will provide the tools to help students navigate the academic and professional journey they are about to embark on.
While numerous graduates head straight for employment in all the different sub-fields of digital marketing, some choose to obtain a specialization and thus continue their studies at the MA/MSc level. Both of these are viable options that can make you a good marketer. All in all, this BSc in Digital Marketing can prepare you for all the contemporary challenges of this dynamic and interesting field of work, offering more than a few potential career paths.
Why study this course?
- Full support by Atlantic London from start until graduation.
- 85% of students were satisfied overall with their course.
- 93% of students agreed staff were good at explaining things.
- 80% work or doing further study 15 months after the course.
Student reviews
Hear first-hand from our incredible community of students.
Assessments
Assessments list
- Marketing campaigns
- Case studies
- Group projects
- Research assignments
Fees & funding
Course fee per year: £9.535
- Financed by Student Finance England
The Tuition Fee of the course may vary depending on the institution you wish to study at, as well as your status in the UK. The course is available for UK/EU & International Students and eligible for Student Loans Company (SLC) funding to help cover the cost of your tuition fees and other expenses.
If you are an UK/EU citizen or living in the UK on an Indefinite stay, apart from the tuition fees, you could also receive support from the government via Student Loans Company to cover some living costs while studying.
Fees breakdown
- Tuition fee loans cover the full cost of your course and are paid directly to the course provider.
- Maintenance Loan pays for day-to-day living expenses like rent, bills, food and books. Unlike the fees loan, it's paid directly to your student bank account once a term and you can spend it on anything you like.
- Student Finance has to be paid back, however, you only make Student Loan repayments once you've left your course AND are earning enough. Repayments vary with your salary, and stop altogether if your income drops too low.
- Students can also apply for other types of special support grants, such as childcare grants or Disabled Students' Allowance if eligible.
- Moreover, almost all universities offer a selection of student bursaries. These are cash gifts you usually don't have to repay.
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Study & Career progression
Career progression examples
- Social Media Manager
- Digital Marketing Assistant
- Content Creator
- Content Marketing Coordination
- Marketing Analys
- Brand Coordinator
- Brand manager
- Market Research Analyst
Digital Marketing
BSc Hons
Course summary
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Arden University
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